
Hello, I'm Elizabeth
My mission is to simplify how people benefit most from purpose-fueled products and services. With SpurConnX, my aim is to spur lasting and valuable connection with those you serve making a meaningful impact to your bottom line and your consumers’ lives.
I come with a nearly 20 year hybrid background in end-to-end product and service experience design and marketing. I understand what it takes to create something that meets, exceeds, and foresees consumers' needs and preferences, and once in the market, the communication touchpoints meet the audience where they're at for meaningful engagement.
I’ve spent my career leading teams from discovery to launch on a local to global scale with Delta Air Lines (DAL), American Express (AXP), The Home Depot (THD), and AirWatch - acquired by VMware (VMW) yielding proven results growing consumer and employee brand affinity across multiple industries. I've worked in marketing, loyalty, sales, customer experience design, product, digital, and operational groups and I have a knack connecting with and orchestrating these teams!
I’m a Georgia Tech alumna and home is Atlanta, GA with my husband and two children with our incredible community of friends and family.
I'm a value creator who works with empathy, respect, and transparency and will serve as your trusted partner and as an extension of your team from strategy to execution.
Let's connect and see if I can help your team achieve your goals.